Official 2017 Alfa Romeo Super Bowl Commercial | Riding Dragons

Alfa Romeo kicked their stateside marketing up in a huge way last night, spending a chunk of change on several ad’s during the Super Bowl to introduce America to its gorgeous new sedan. The Giulia, a sporty four-door features gorgeous lines and a respectable 280 HP turbocharged four-cylinder powerplant in the base model that propels the Giulia to 5.1 second zero-to-sixty times and a top speed of 149 MPH.

The all new Giulia is rear-wheel drive – though there is also an optional AWD option – and boasts a carbon fiber driveshaft and high performance brakes, as well as balanced steering and a drive-oriented cockpit available in some pretty catchy color combinations. It also features a standard backup camera and an optional forward collision warning system to help keep the occupants safe on the highways. Starting at a respectable $37,000, the Giulia is sure to become a fairly common sight on the roads in no time.