It’s August, and you know what that means. SSCC28 is finally here! The name of this month’s limited edition release is “Polarizer”. The theme is based on being a disruptor, standing for what you believe in, and bringing your vision into focus to form greatness.At Speed Society, our goals and vision have always been to build the best automotive lifestyle brand on the planet. Shake up the entire industry, grow an untouchable car club community of enthusiasts, and bring streetwear and premium fashion to the car world we love so much.The art design process behind “Polarizer” is a unique one. We wanted this theme to not only represent Speed Society and our history of disrupting the industry but really to focus on representing each and every one of us and our passions in the car club today.We set out to create the graphic for the shirt with the intention of high fashion streetwear. We wanted to use a unique royal blue base with some monochromatic design elements throughout. The design language had to include reflective lines representing all of us, our own visions, individual automotive desires, projects, and then rotate the “Polarizer” to reveal a clear focused piece of art. We achieved this by building a repetitive multicolor street art-inspired “SPEED” stencil, then layering the reflective lines through the design. As you step away from the design, the lines all come together to form the perfect clear vision of art. We were adamant about representing the Car Club Members in the graphic, so we included a Worldwide Car Club callout and globe in addition to the Limited Edition #28 Member Exclusive. The front of the shirt features the SSCC logo in a monochromatic blue icon with orange text. On the right sleeve, we created a “Polarizer” icon representing all the reflective personalities of the car club from around the world and bringing them together to form our community for SSCC28.Speed Society has spent the past 8 years building the largest car enthusiast community and culture in the United States. We strive to bring you the best possible experience every single day. We couldn’t be more proud to be your Purveyors of the Finest Automotive Fashion & Culture!Thank you for being an SSCC Member and sharing your passion with us. We appreciate you and thank you for your support of the Speed Society Car Club.